Selected work.

Five engagements, described by industry — luxury transport, hospitality, medical, self-storage and B2B supply — across Ireland & the UK, the Middle East and the US. I keep client identities confidential by default; ask and I'll walk you through the detail on a call.

Luxury transport · Ireland & UK · 3-year engagement

Tripled the [ fleet ]
for a transport operator.

Fleet size, over the engagement
Quote
Instant online estimator, built
1st-party
Conversion tracking, fixed
IE + UK
Regional markets beyond London
The problem

A luxury chauffeur operator serving Ireland and the UK — the regional markets outside London — wanted more bookings and a bigger fleet. But quoting was manual, paid spend wasn't tied to real demand, and the conversion tracking couldn't be trusted.

What we did

Over three years: built an instant quote estimator and online booking platform, rebuilt Google Ads around qualified, high-intent demand, and fixed conversion tracking end-to-end for clean attribution. The fleet tripled to meet the demand the system was generating.

Start a project
Other recent work
№04Web + PPC + Consulting · 5 yrs, ongoing
B2B PPE & hygiene supply
0 → 7 figures
Online store built from scratch

Our longest-standing client — five years and counting. Built their online presence from zero: web design, an online store that now does seven figures a year, Google Ads, and ongoing business consulting. The full chief-growth-engineer seat.

№03PPC + Server-side tracking · 2 yrs, ongoing
Self-storage · Middle East
Lead quality
Region's largest self-storage provider

A major Google Ads programme for the largest self-storage provider in the Middle East — rebuilt around lead quality rather than lead volume. Server-side tracking implemented, plus business analytics and consulting alongside the paid work.

№02Paid social + PPC + Data · 2025
Upmarket restaurant group · Intl
Attributed
SevenRooms bookings wired into GA4

Ran paid social and PPC for an upmarket international restaurant group — and built an integration pulling booking data from SevenRooms into Google Analytics, so campaign decisions were made on actual covers, not clicks.

№01PPC + Tracking + Consulting · 3.5 yrs, ongoing
Medical practice · New York
Retained
Three and a half years and running

Patient acquisition for a medical practice in New York State — Google Ads, conversion tracking built for a compliance-sensitive category, and business consulting as the practice grew.

Google AdsServer-side trackingQuote platformsOnline storesSevenRooms → GA4Lead qualityBusiness consulting
Google AdsServer-side trackingQuote platformsOnline storesSevenRooms → GA4Lead qualityBusiness consulting

Want the work
that's not on this page?

I'll happily walk through the engagements I'm not publishing. Most clients prefer their numbers stay private — that's their call, not mine.

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